This week in Facebook: Zuckerberg throws contractors under the bus for Facebook's Kenosha fail, while deflecting responsibility...

... and if that isn't peak Facebook in a nutshell, I don't know what is.

As reported by TIME:

In a video posted to Facebook on Friday, Facebook chief executive Mark Zuckerberg said that the social media giant made a mistake by not removing a page and event that urged people in Kenosha, Wis., to carry weapons amid protests. On Tuesday night, a 17-year-old named Kyle Rittenhouse allegedly fatally shot two people and injured a third.

Zuckerberg admitted that “a bunch of people” had reported the page and said the decision to not remove it was “largely an operational mistake.”

“The contractors, the reviewers who the initial complaints were funneled to, didn’t, basically, didn’t pick this up,” Zuckerberg said in the Friday video, which was taken from a larger company-wide meeting. “And on second review, doing it more sensitively, the team that’s responsible for dangerous organizations recognized that this violated the policies and we took it down.”

He went on to deny that the shooter had followed this particular Facebook group, as if that was required for him to have decided to show up for an event which was organized on Facebook by the group; went on to announce that the shooter's Facebook and Instagram pages had been "suspended," and that the "Kenosha Guard" page had also been taken down... just hours after the public outcry started about white supremacist militia groups organizing events on Facebook that led to the shootings.

On the plus side, though, Zuckerberg did describe the shootings, accurately, as a "mass murder," so at least he's finally stopped pandering to these asshats.

At this point, it's pretty clear that Facebook is not a positive force in society; their corporate culture is, and always has been, morally bankrupt, suffering from a total lack of anything resembling actual principles. And the problem is pervasive, the result of a corporate leadership which views rules as being for other people, and morals as the small-minded thinking of the unintelligent; Facebook is a fish that's rotted from the head down, and which is thoroughly rotten.

As long as Facebook is allowed to continuing policing itself, subject only to "internal investigations" of its own failures, no matter how many lives are lost as a result of those failures, its problems will not be solved. Facebook does not have problems; Facebook is the problem. And the only solution to that problem is for Facebook is to stop being Facebook, most likely due to antitrust action breaking them up into chunks of manageable size. No other remedy can possibly begin to bring the problem of Facebook to heel.

This is going to take a lot of work...Stadia's launch plagued with missing features, sparse game selection, and unplayable lag

When Google announced Stadia, their first-to-market (if you don't count Sony's PlayStation Now) video game streaming service, there were lots of questions. What would its subscription model look like? What would its game selection look like? What features would the service have? Could even Google get the thing to work? And would Google stick with Stadia for the long haul, even if it wasn't an instant hit at launch?

Well, we now have the answers to those questions, and they're... un-good. One might even call them double-plus un-good. Let's break it down.

Denial of Virtual Reality

I spotted this accidental juxtaposition in a Google search for VR news, and it couldn't have been more perfect. First, from RoadToVR:

A Road to VR analysis of the latest data from Valve’s Steam Hardware & Software shows that VR users on Steam have not only been growing, but are at their highest point in history.

First generation VR hardware may not yet have had its mass adoption moment, but pundits claiming the end is near for VR are overlooking strong evidence against their claims. Not only has the tech fostered a strong enthusiast community, but that group continues to grow. In fact, in November there were more VR users on Steam than ever before.

And then, from The VR Soldier:

Although there are still four weeks in the year 2018, VR-related forecasts are not looking great. Research by CCS Insight confirms there will be a total of eight million headsets to be sold throughout 2018. This number combines both VR and AR units, which further confirms the VR industry itself may face a bigger uphill battle than originally assumed.

This total figure is down by 20% compared to 2017. While one would assume sales figures to rise as more content is produced, the opposite is coming true. Further growth will occur in 2019 and beyond, according to the research. CCS Insight confirms 52 million units will be sold in 2022. Whether that favors VR or AR, is difficult to predict at this time.

I couldn't have planned a more perfect rebuttal.

The percentage of VR headset owners increased by 0.05% of Steam's total user base, with only HTC Vive and Oculus Rift showing growth that registered as more than 0.00% on the Steam Hardware Survey. Multiplied by Steam's 125 million users, that's about 62,500 headsets sold... in November, which is one of the two busiest sales months of the year.

Even Black Friday couldn't shift VR's market momentum.

The 0.78% of Steam's total users who have VR or AR headsets, by the by, similarly approximate to 975K total headsets, worldwide, since VR's launch two years ago, and to get even that high, you have to include Oculus Rift's two developer kits, which are almost certainly not in the hands of average consumers. Which must mean that the "eight million headsets" cited by The VR Soldier includes non-SteamVR users, also, like PlayStationVR, GearVR, and, presumably, Google Cardboard.

That's not enough to support any platform, and VR is a platform; headset sales need to pick up sharply, and soon, if this round of either VR or AR hardware is going to be anything other than a footnote in tech history.

Needless to say, I think that's unlikely.

Facebook's "shadow profiles" are not unique, and that's a huge problem

Facebook's practice of building shadow profiles, collecting enormous amounts of personal data about people who don't have, or who never had, Facebook accounts, with neither their knowledge nor their consent, is hugely problematic. It's not just the ethical and privacy concerns, with an enormous corporation building a detailed profile which can be used to target you for all manner of subtle (or less-than-subtle) influencing; there's also a security concern here, because the sort of information that accumulates in these shadow profiles can be used to facilitate harassment, intimidation, or assault, spear phishing attacks, identity theft, doxxing, Swatting, and more. Lives may literally depend on the ability of the profilers to keep their shadow profile databases secure.

Enter Exactis, a marketing firm that you've probably never heard of, but who you're going to learn a lot more about in the coming weeks. From WIRED:

Earlier this month, security researcher Vinny Troia discovered that Exactis, a data broker based in Palm Coast, Florida, had exposed a database that contained close to 340 million individual records on a publicly accessible server. The haul comprises close to 2 terabytes of data that appears to include personal information on hundreds of millions of American adults, as well as millions of businesses. While the precise number of individuals included in the data isn't clear—and the leak doesn't seem to contain credit card information or Social Security numbers—it does go into minute detail for each individual listed, including phone numbers, home addresses, email addresses, and other highly personal characteristics for every name. The categories range from interests and habits to the number, age, and gender of the person's children.

"It seems like this is a database with pretty much every US citizen in it," says Troia, who is the founder of his own New York-based security company, Night Lion Security. Troia notes that almost every person he's searched for in the database, he's found. And when WIRED asked him to find records for a list of 10 specific people in the database, he very quickly found six of them. "I don’t know where the data is coming from, but it’s one of the most comprehensive collections I’ve ever seen," he says.

Thanks to the avarice and incompetence of Exactis, a huge swath of the U.S. population is about to learn just how problematic it is to have a gigantic trove of personal information data, including yours, freely available online to literally whoever wanted access. Much like Equifax's security failure, which leaked the SSNs and credit card information of 145 million-plus Americans, along with tens of millions of Brits, the true impact of Exactis' security failures will likely take years to truly manifest, but the cost to society of failing to regulate the practice of data profiling people without their knowledge and informed consent is already significant, and growing with each passing day.

The inevitable sequence of public outcry, Congressional hearings, and class action lawsuits should be getting underway shortly. We can hope that no violence or deaths follow as a result of this breach... but given recent history, I'm not holding out much hope of avoiding that grisly outcome.

Seriously, there needs to be a law against this shadow profiling shit.